Creates instant illuminated and frizz-free hair for 48 hours with 100% shine using lightweight micellar oil complex. Fly away frizz that wants to be smoother and shinier. Featuring Fudge's unique Opti-PLEX technology and lightweight Micellar Oil Complex, Luminizer Moisture Boost Shampoo is formulated to cleanse, moisturise and illuminate each strand whilsts working to strengthen the hair for brighter and smoother results. Moisturises and hydrates the hair. Strengthens the hair. Smooth and brighter results.