JUUCE Silver Blonde Shampoo has micro blue violet pigments that are small enough to penetrate deeper into the hair shaft to dramatically reduce gold and yellow tones in all blonde and bleached hair. With ingredients like Hydrolyzed Rice Protein (a plant based protein rich in amino acids, making it a great alternative to keratin), Micro Blue Violet Pigments and Dandelion, hair is strengthened and brassy tones eliminated.
How to use: Apply to wet hair, lather and rinse well. Repeat if necessary. For optimal results, use with the JUUCE Silver Blonde Conditioner.