The Joico Color Balance Purple Shampoo gently cleanses the hair while instantly neutralising unwanted yellow and warm tones in blonde hair, leaving hair cool, protected and healthy-looking with increased shine. Paraben-free.
How to use: Apply to wet hair. Lather. Leave in 1-3 minutes. Rinse. Use 2-3 times a week, alternating with your daily shampoo.
Tip: For optimal results, follow with the Joico Color Balance Purple Conditioner.
