{"product_id":"pure-uplift-volume-shampoo-1-litre","title":"Pure UpLift Volume Shampoo 1 Litre","description":"\u003cp\u003eExperience the transformational power of Pure Uplift Volume Shampoo, specially designed for fine hair. This sulfate-free, paraben-free, and gluten-free formula is vegan-friendly and offers defense against UV rays, thermal damage, and humidity.\u003c\/p\u003e\n\u003cp\u003eFormulated to lift fine hair and enhance fullness, our shampoo leaves hair looking visibly fuller and feeling thicker with each wash. Infused with Organic Buriti Oil, Turmeric Oil, and Sunflower Oil, it revitalises fine hair by providing high levels of beta-carotene for shiny, thick hair and a healthy scalp.\u003c\/p\u003e\n\u003cp\u003eBuriti Oil, rich in Omega 6, acts as a natural silicone replacement, deeply nourishing hair for softness and intense shine. Sunflower Oil's lightweight texture effortlessly penetrates the hair shaft and scalp. Contains antioxidant protection to prevent premature hair loss.\u003c\/p\u003e\n\u003cp\u003eElevate your hair care routine with Pure Uplift Volume Shampoo and discover the secret to voluminous, healthy-looking hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use: \u003c\/strong\u003eApply a small amount to wet hair. Lather. Rinse well. Repeat if necessary. Follow with \u003cstrong\u003ePure Uplift Volume Conditioner\u003c\/strong\u003e for best results. \u003c\/p\u003e","brand":"PURE","offers":[{"title":"Default Title","offer_id":46410042245307,"sku":"PUS1000","price":60.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0624\/1648\/6587\/files\/76e0d045-e87e-46df-bb57-eb9d34ab1fe5.png?v=1778463896","url":"https:\/\/southernsalonsupplies.co.nz\/products\/pure-uplift-volume-shampoo-1-litre","provider":"Southern Salon Supplies Trade","version":"1.0","type":"link"}