{"product_id":"clever-curl-fragrance-free-cleanser-450ml-1","title":"Clever Curl Fragrance Free Cleanser 450ml","description":"\u003cp\u003eThis Clever Curl Fragrance Free Cleanser is designed to work as a 'no-poo' to gently clean and hydrate the hair and scalp with virtually no lather. Colour Safe.\u003c\/p\u003e\n\u003cp\u003eClever Curl Fragrance Free has been carefully and gently formulated to suit all curls, particularly those who may experience sensitivity to fragrance from time to time. All products are formulated with minimal ingredients and are sulfate and silicone free to ensure that nothing gets in the way of beautiful, natural curls.\u003c\/p\u003e\n\u003cp\u003eClever Curl products are Australian made, vegan friendly, cruelty free and made without sulfates, silicones or drying alcohols. The entire range of Clever Curl products are 100% Curly Girl approved.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCompletely saturate hair with warm water to open the cuticle.\u003c\/li\u003e\n\u003cli\u003eApply to hands and distribute evenly in palms and fingers before applying to hair and scalp.\u003c\/li\u003e\n\u003cli\u003eMassage into scalp with fingertips to remove product, dirt and oils. Add more warm water and let it run right to the ends, scrunching as you go. This technique will gently clean the hair and help activate the curl.\u003c\/li\u003e\n\u003cli\u003eRinse out with lots of water.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eTIP:\u003c\/strong\u003e Curls thrive with water so when rinsing be sure not to remove too much water and leave the hair saturated in preparation for conditioning. It is important to always cleanse twice, massage scalp thoroughly and use good tension with your fingertips.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFirst cleanse:\u003c\/strong\u003e this removes dirt, oils and build-up.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSecond Cleanse: \u003c\/strong\u003ethis cleans the scalp effectively and alleviates potential concerns such as product build-up or itchy\/dry scalp.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Clever Curl","offers":[{"title":"Default Title","offer_id":47641229164731,"sku":"CCFFCL 450","price":24.85,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0624\/1648\/6587\/files\/2cec9197-d1a3-4bbe-be8a-746f03660e77.png?v=1774902484","url":"https:\/\/southernsalonsupplies.co.nz\/products\/clever-curl-fragrance-free-cleanser-450ml-1","provider":"Southern Salon Supplies Trade","version":"1.0","type":"link"}